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Get instant access to the CX Book of Knowledge in PDF format—300+ pages with updated graphics and insights from 42 global CX leaders.
CXPA’s definitive guide to customer experience brings together over 300 pages of clear, practical insights rooted in psychometric job studies of CX leaders. Organized around the five competencies of the CXPA CX Framework, it provides accessible guidance on strategy, customer understanding, design and innovation, metrics and ROI, and culture and accountability. This revised edition features updated graphics and contributions from 42 CX leaders worldwide, offering both foundational principles and cross-disciplinary perspectives—from psychology and design to finance and change leadership. Written in an approachable style, the Book of Knowledge serves as both a primer for newcomers and a reference for experienced professionals.
Get instant access to the CX Book of Knowledge in PDF format—300+ pages with updated graphics and insights from 42 global CX leaders.
Prefer a physical copy? Order the CX Book of Knowledge on Amazon—a durable desk reference for CX leaders and teams.
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